Scott Steinberg, a top-ranked international event speaker on the lecture circuit, is a bestselling expert on leadership and innovation, and the head of strategic consultancy TechSavvy Global. His website is AKeynoteSpeaker.com.
Fleeting as social media exchanges may seem, they can have a pronounced impact on business and their influence can echoe far beyond a simple post or retweet.
While the anonymous, public and often informal nature of Internet dialogue often leads corporations to relax their guard, it’s important to note: Managing a brand’s social media presence is a tricky balancing act. The key to being successful? Keeping things polite and professional, and constantly acknowledging your audience’s voice, while adding value or insight to customer exchanges.
Looking to enhance your corporate social media efforts? Here are 10 simple rules every corporate social networking team should follow to better connect with fans and maximize the value of their online presences.
Read More... [Source: Mashable! - Posted by FreeAutoBlogger]
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